A collection of short notes capturing context, decisions, and observations recorded after work was finished. These posts provide reference and insight into finished projects and how they were shaped, rather than real-time updates.
Why I Don’t Publish on a Schedule
There is no upload schedule on my site. That’s not an oversight, it’s intentional. Schedules Optimise for Output, Not Value Publishing...
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Why Structure Matters More Than Scale
One of the biggest changes I’ve documented on Steve Flips is structural, not tactical: splitting one eBay store into three. That...
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Why I Document Decisions Instead of Giving Advice
Steve Flips exists for a very specific reason. I’m not trying to teach people how to run a resale business, and...
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What Steve Flips Is Actually For
It’s worth being explicit about this. Steve Flips isn’t a business in its own right. It’s infrastructure. It Improves Decisions Writing...
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Why I Use Perfmatters to Keep My WordPress Sites Fast
This post documents why I use Perfmatters as part of my WordPress setup. It isn’t a speed optimisation tutorial or a...
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Why I Use Presto Player for Video on My Websites
This post documents why I use Presto Player to handle video (and occasional audio) on my WordPress sites. It’s not a...
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My First Blog Post (2009)
Welcome to WordPress. This is your first post. Edit or delete it, then start writing! This was the first post ever...
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