A collection of short notes capturing context, decisions, and observations recorded after work was finished. These posts provide reference and insight into finished projects and how they were shaped, rather than real-time updates.
Updating a Product Without Breaking the Calm
This post documents the process of updating and relaunching three existing digital products: It follows on directly from A Long Day,...
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A Long Day, a Finished Product, and a Hard Lesson About Calm
Today was one of those days where the work wasn’t just technical — it was psychological. I spent close to fifteen...
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Turning Experience Into a Durable Asset
If you’ve ever found yourself with valuable work that feels unfinished or misaligned with how you want to operate, this post...
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Why I Use GeneratePress and GenerateBlocks
This post documents the tools I use to build and maintain my websites, specifically GeneratePress and GenerateBlocks. It isn’t a comparison...
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Locking the Way I Work
This post documents a set of decisions I made about how Steve Flips operates, not just in terms of content, but...
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January, Cashflow, and the Mistake of Assuming a Visibility Problem
This post documents a decision process I went through while reviewing inventory and cashflow in mid-January. It’s less about tactics, and...
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Why I Don’t Publish on a Schedule
There is no upload schedule on my site. That’s not an oversight, it’s intentional. Schedules Optimise for Output, Not Value Publishing...
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Why Structure Matters More Than Scale
One of the biggest changes I’ve documented on Steve Flips is structural, not tactical: splitting one eBay store into three. That...
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Why I Document Decisions Instead of Giving Advice
Steve Flips exists for a very specific reason. I’m not trying to teach people how to run a resale business, and...
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