General

Week Four Day Seven

Today we are going to work on showing the value of your product from the perspective of assigning a value to the information in the ...
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Week Six Day Two

Today, now that you have written several sales letters, I want work on transitions. Transitions are words or phrases you use to ...
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Week Three Day Two

Lesson 16: Product Creation Record ninth track of your first product Lesson 16: Website Work Now that your basic site ...
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Week Two Day One

Today is going to be all about the work . . . no preamble from me! Lesson 8: product creation ...
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Week One Day Four

Yesterday you created the delivery part of the blueprint in your business. Today, we’ll add in the financial side of ...
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Week Six Day Four

How did yesterday’s off-the-cuff email feel? What did you learn from that exercise? Think about how you could do it ...
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Week Six Day Five

Now that you have a foundation in the structure and some of the Language that goes into a sales letter, you need ...
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Bonus Day Three

If you’ve completed all the lessons, you should have enough practice to now be able to sit down and write ...
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Week Five Day Six

Yesterday you switched around some of the different parts of the sales letter. How did that feel? Today’s homework Today, ...
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Week Five Day Seven

Today you are going to write another sales letter from scratch. How is this feeling…does each one you write feel ...
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Week Five Day One

Today we are going to work on writing a price justification based on assigning a value to the result gained. Here’s an example: ...
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Week Five Day Two

Over the last few days we have worked on writing the price justification section of your sales letter. There were three primary ...
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Week One Day Three

I’ve received some great feedback from people who are doing the 10 x 10 matrix.  even from people who thought ...
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Week Six Day One

Today I want to talk about how to improve your sales letter writing over time. There are several great ways ...
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Week Three Day Five

Congratulations, you have created your download page for your first product. And just a quick note in case you are ...
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