My name is Steve King. I’ve been working on and around the internet since 2009, reselling, building small businesses, creating info products, writing for search, and managing finite digital assets.
Over the years I’ve learned one thing clearly:
I value finishing things properly more than starting things loudly.
This site exists to serve as a central home for that work, a place where the things I’ve built are presented clearly, with context, and without the pressure of constant updates or hype.
It’s not a funnel, a newsfeed, or a performance vehicle. It’s a collection of finished bodies of work, reflective writing, and operational context that matters because it was lived, not theorised
What this site is
- A catalogue of completed works libraries, reference assets, documented builds
- A place for reflective writing that supports the work
- An archive of meaningful decisions and operating notes worth preserving
What this site is not
- A personal blog newsletter machine
- A “what I’m doing today” feed
- A hustle-oriented brand page
Why this site exists
Over the years I’ve built a handful of bodies of work I am proud of and others I’ve learned from.
Some of those works continue to generate value quietly over time. Others exist primarily as records of what happened, why, and how.
This site brings those together so you can see:
- What the works are
- Why they exist
- How they came to be
- Where you can access them
It’s designed to be a calm place to explore what’s finished, what’s archived, and what it all means.
About my work
I am interested in finished bodies of work that:
- Have clear boundaries
- Were built from real experience
- Are meant to stand alone
- Don’t rely on constant maintenance
Some examples include:
- Reference libraries (like Profit From Prints)
- Documented, end-to-end builds (Infoproduct Build)
- Evergreen coaching archives (Weekend Golfers Academy)
Each of these sits in its own domain as its own completed thing, and they are listed in the Works section of this site.
How I write here
I write when there is something worth capturing, typically tied to decisions, context, or reflection on work I’ve finished or am finishing. There’s no schedule, and there’s no promise of frequency.
Writing here supports the work, it doesn’t replace it
Connect
If you need to reach me, you can do so via the Contact page.
You won’t find a “join my newsletter” box here, because I want this space to stay defined by what I’ve built, not by chasing numbers.