This site is organised around how I work, not around publishing frequency.
There are three primary layers.
Notes
These are short post-work reflections.
They document context, decisions, constraints, and observations after something has been built or tested. They are not updates, and they are not advice streams. They exist to preserve thinking that might otherwise be lost.
If you want to understand how decisions were made, start here.
Equipment
These posts examine the tools used to run small online operations in the UK.
They are practical evaluations rather than spec summaries. I focus on reliability, cost, friction, and long-term use, especially at small-to-mid revenue levels.
Where I recommend something, I do so decisively and within context. The goal is operational clarity.
If you are setting up or refining your physical workflow, start here.
Platform Economics
This section looks at how money actually moves.
Fees, margins, trade-offs, break-even points, the structural elements that determine whether revenue is real or illusory. Where useful, I include simple models or calculators.
If you want to understand what you are actually keeping, start here.
The site is not updated on a schedule.
Work is published when it is complete, tested, or worth preserving.
If you are new, choose the section closest to your current problem and begin there.