Shakespeare asked if a rose by any other name would smell as sweet.
The importance of choosing the right name for your blog should not be overlooked.
Remember there are two different names for your blog.
First, there is the name you choose for the actual blog.
Second, there is the URL you reserve to host your blog.
The Blog Name
People can sometimes try to be overly cute or a bit too creative when they name their blog.
Although this is a good way to show your creativity you do run the risk of no one knowing what your blog is actually about.
A blog’s name should immediately convey the central purpose of your blog.
This will be helpful in gaining followers who often look on blog directories or search for blogs by category online.
If someone is looking for a blog about luxury handbags they will want to see a blog with a name that includes any of the following:
- Satchels, etc
Though you may want to be more creative and use a term like arm candy, not all of your potential readers will be able to identify the focus of your blog based on the name.
Try to be straight forward with your blog’s name and use your creativity with the design of the blog and the actual content on it.
The Blog URL
If possible you want your blog’s URL to be the same as the name of your blog but this is not always possible or even desirable. If you want to be creative with the name of your blog then try to be straight forward with your URL.
For example, if you choose the name Eye Candy Blog for the name of your blog, as mentioned above, you may want a URL that has handbag or purse in the name.
Typically people see both the blog’s name and URL when looking in a blog directory.
Though ideally you are straight-forward with the name you give your blog and the URL it will be placed on, you can choose to be a little more creative with the name of your blog as long as your URL contains the keywords in it.
Take time to think about the best name for your blog.
Try to choose a name that will strike a chord with your target market.
Often less is more and simple is the best way to go.
Credits: photography by Pete Bellis